10 Best AI SEO Software for Small Businesses (2023)

Artificial intelligence has taken over many aspects of life. Almost every major technology company has developed AI to help make their products better and brighter.

Google has its intelligent assistant, Samsung has the Bixby feature on some of its phones, and Apple has Siri-enabled devices. All of these companies have also developed AI for search engines, which is what this article will focus on.

AI SEO software helps your website rank higher in search engines by using your content to find relevant keywords and linking patterns. You do not have to spend hours executing this procedure by hand because it is automated.

Google's Rank Brain analyzes your website's content to find related keywords that get your site clicked on and promote traffic to your site.

This article will detail the different types of AI SEO software and what they do for you.

Criteria for Selecting AI SEO Software

The Best AI SEO Software for Small Businesses

When looking for AI SEO software, consider what features you need and how sophisticated you want the software to be. For example, some programs have entire feature sets, while others have more features like backlink analysis and social media monitoring.

Some might think that having too many features is a good thing, but not regarding SEO. It can hurt your efforts because you may use outdated or ineffective strategies.

Updated tools can help your SEO, but only if used correctly. Having too many features could lead to using too many algorithms, negatively affecting your site.

Another essential factor to look for in AI SEO software is whether it is compatible with your computer system.

Price

As mentioned earlier, the biggest reason small businesses hesitate to use AI is the cost. Most small businesses do not have a budget large enough to invest in new technology.

Fortunately, some free AI SEO tools are available for you to test drive the technology! Some even offer free monthly reports, which can significantly help your business.

Research and compare prices if you want to invest in AI SEO software. Some may offer more features at a higher price, so finding what is best for your business at an affordable price is essential.

Some popular AI SEO tools include RankTracker, Yoast SEO, and The Foolproof Guide To AI SEO. These have different features and pricing depending on the support and features offered.

Ease of use

No AI SEO software is straightforward to use. Some require a lot of expertise to use them at all! Almost all of them require some level of knowledge to operate effectively.

Many have high levels of complexity, making it hard for novice users to figure out how to use them. Some require constant monitoring and tweaking, which can be exhausting.

Some require additional paid services to sync up their software with others, like AdWords or Shopify, which can be expensive.

The best AI SEO software is the one that is the easiest to start using right away! Some even have free trials to test the software before buying it.

Feature set

Although few AI-based SEO tools exist, not all offer the same features. Some lack certain features that would be helpful to small businesses.

Many of these tools have a limited number of keywords you can watch. Some have a higher cost per click, and some do not have an accurate rank tracker. Some do not have feature integrations, like a Google My Business sync.

Some AI-SEO tools only offer one type of analysis, such as keyword research or backlink analysis. Having both types of analysis helps identify SEO needs for your website.

An AI SEO tool with all the above features would be the best for small businesses. These features will help your business identify and solve issues to improve SEO! More advanced features like automatic optimization may help get your page ranked higher but are unnecessary.

Customer support

In addition to creating excellent content, marketers must make sure their customers can find it. It is done through search engine results pages (SERPs) and by creating a solid presence on social media.

With growing awareness of Google My Business and social media, it is becoming more common for customers to find businesses through these platforms.

Engaging on social media will get consistent traffic and sales from customers who search for you or recommend you on social business platforms.

SEO software tracks page changes for ranking or traffic loss and adds new links to improve SEO.

10 Best AI SEO Software for Small Businesses

SEMrush

A comprehensive SEO tool with advanced AI features for keyword research, content optimization, and more.

Benefits and Features

Benefits:

Provides complete data on the website's search engine performance and helps identify new keyword opportunities
Offers AI-driven content optimization recommendations for improving the website's SEO
Provides detailed competitor analysis to inform SEO strategy
Offers a wide range of tools for keyword research, backlink analysis, and more

Features:

Keyword research
Site audit
Backlink analysis
Content optimization
Rank tracking
Competitor analysis

Pros and Cons

Pros:

Offers a user-friendly interface with detailed analytics and reporting
Provides comprehensive data on the website's search engine performance
Offers a wide range of tools for keyword research, backlink analysis, and more
Offers AI-driven content optimization recommendations for improving the website's SEO

Cons:

The cost of the device may be a bit steep for small businesses or individuals
Some users may find the device to be too complex or overwhelming

Pricing:

SEMrush offers three pricing plans:

Pro: $119.95/month
Guru: $229.95/month
Business: $449.95/month

Improve your website's SEO with SEMrush! Try it now and get comprehensive insights into your website's search engine performance.

Ahrefs

Ahrefs - an all-in-one SEO tool with AI-powered site audits, keyword research, backlink analysis, and more.

Benefits and Features

Benefits:

Offers advanced insights into the website's backlink profile
Provides detailed analysis of competitor SEO strategies
Offers a wide range of tools for keyword research, site audit, rank tracking, and more
Provides comprehensive data on the website's search engine performance

Features:

Backlink analysis
Keyword research
Site audit
Rank tracking
Competitor analysis

Pros and Cons

Pros:

Provides advanced insights into the website's backlink profile
Offers a wide range of tools for keyword research, site audit, rank tracking, and more
Provides comprehensive data on the website's search engine performance
Offers detailed analysis of competitor SEO strategies

Cons:

The cost of the tool may be a bit steep for small businesses or individuals
Some users may find the device to be too complex or overwhelming

Pricing:

Ahrefs offers four pricing plans:

Lite: $99/month
Standard: $179/month
Advanced: $399/month
Agency: $999/month

Get advanced insights into your website's backlink profile with Ahrefs! Try it now and improve your SEO strategy with detailed competitor analysis and comprehensive data on your website's search engine performance.

BrightEdge

BrightEdge - an AI-powered SEO platform for enterprise-level businesses, offering advanced content optimization and analytics features.

Benefits and Features

Benefits:

Offers comprehensive insights into the website's search engine performance
Provides detailed competitive analysis to inform SEO strategy
Offers AI-powered content recommendations to improve the website's SEO
Provides a wide range of tools for keyword research, site audit, and more

Features:

SEO recommendations
Competitive analysis
Keyword research
Site audit
Content optimization

Pros and Cons

Pros:

Offers a user-friendly interface with comprehensive data on the website's search engine performance
Provides detailed competitive analysis to inform SEO strategy
Offers AI-powered content recommendations to improve the website's SEO
Provides a wide range of tools for keyword research, site audit, and more

Cons:

The cost of the device may be a bit steep for small businesses or individuals
Some users may find the device to be too complex or overwhelming

Pricing:

BrightEdge offers custom pricing plans based on the needs of the business. Interested users can contact the BrightEdge sales team for a quote.

Improve your website's SEO with BrightEdge! Get comprehensive insights into your website's search engine performance, detailed competitive analysis, and AI-powered content recommendations. Contact the BrightEdge sales team for a custom pricing plan today.

SE Ranking

SE Ranking - a cloud-based SEO platform with AI-driven keyword research, competitor analysis, and rank-tracking features.

Benefits and Features

Benefits:

Offers a comprehensive suite of SEO tools for website optimization
Provides detailed competitor analysis to inform SEO strategy
Offers a wide range of tools for keyword research, site audit, and more
Provides real-time website ranking and performance tracking

Features:

Keyword research
Site audit
Competitor analysis
Backlink analysis
On-page SEO checker
White-label reporting

Pros and Cons

Pros:

Offers a comprehensive suite of SEO tools for website optimization
Provides real-time website ranking and performance tracking
Offers a wide range of tools for keyword research, site audit, and more
Provides detailed competitor analysis to inform SEO strategy

Cons:

The device may be overwhelming for beginners
Some users may find the interface to be less user-friendly compared to other tools

Pricing:

SE Ranking offers four pricing plans:

Optimum: $31/month
Plus: $71/month
Enterprise: $151/month
Custom: Contact the SE Ranking team for a quote.

Optimize your website's SEO with SE Ranking! Get comprehensive tools for keyword research, site audit, competitor analysis, and real-time website ranking and performance tracking. Try it now with plans starting at just $31/month.

CognitiveSEO

CognitiveSEO - a tool that uses AI to analyze website data and provide insights on content optimization, keyword research, and more.

Benefits and Features

Benefits:

Offers advanced tools for SEO and content optimization
Provides detailed competitor analysis to inform SEO strategy
Offers real-time website performance tracking
Offers in-depth backlink analysis and monitoring
Provides customizable white-label reports

Features:

Site audit
Backlink analysis
Content optimization
Competitor analysis
Keyword research
Rank tracking

Pros and Cons

Pros:

Offers advanced tools for SEO and content optimization
Provides detailed competitor analysis to inform SEO strategy
Offers real-time website performance tracking
Provides in-depth backlink analysis and monitoring
Provides customizable white-label reports

Cons:

The cost of the tool may be a bit steep for small businesses or individuals
Some users may find the interface to be less user-friendly compared to other tools

Pricing:

CognitiveSEO offers four pricing plans:

Starter: $129.99/month
Pro: $199.99/month
Agency: $499.99/month
Custom: Contact the CognitiveSEO team for a quote.

Optimize your website's SEO and content with CognitiveSEO! Get advanced tools for a site audit, backlink analysis, competitor analysis, and real-time website performance tracking. Try it now with plans starting at just $129.99/month.

WebCEO

WebCEO - an all-in-one SEO platform with AI-powered features for keyword research, content optimization, and rank tracking.

Benefits and Features

Benefits:

Offers a complete suite of SEO tools for website optimization
Provides detailed competitor analysis to inform SEO strategy
Offers real-time website ranking and performance tracking
Provides in-depth keyword research and analysis
Offers white-label reporting and integration with Google Analytics

Features:

Keyword research and analysis
Site audit
Competitor analysis
Rank tracking
Backlink analysis
Social media analytics

Pros and Cons

Pros:

Offers a complete suite of SEO tools for website optimization
Provides detailed competitor analysis to inform SEO strategy
Offers real-time website ranking and performance tracking
Provides in-depth keyword research and analysis
Offers white-label reporting and integration with Google Analytics

Cons:

The tool may be overwhelming for beginners
Some users may find the interface to be less user-friendly compared to other tools

Pricing:

WebCEO offers three pricing plans:

Startup: $39/month
Corporate: $99/month
Agency Unlimited: $299/month

Get all the SEO tools you need with WebCEO! With features like keyword research, site audit, competitor analysis, and real-time website tracking, you can optimize your website's performance like a pro. Try it now with plans starting at just $39/month.

Conductor

Conductor - an SEO platform that uses AI to provide actionable insights for content creation, competitor analysis, and more.

Benefits and Features

Benefits:

Offers advanced tools for enterprise-level SEO and content optimization
Provides detailed competitor analysis to inform SEO strategy
Offers real-time website ranking and performance tracking
Provides in-depth keyword research and analysis
Offers customizable reporting and integration with Google Analytics

Features:

Keyword research and analysis
Site audit
Competitor analysis
Rank tracking
Content optimization

Pros and Cons

Pros:

Offers advanced tools for enterprise-level SEO and content optimization
Provides detailed competitor analysis to inform SEO strategy
Offers real-time website ranking and performance tracking
Provides in-depth keyword research and analysis
Offers customizable reporting and integration with Google Analytics

Cons:

The tool may be too expensive for small businesses or individuals
Some users may find the interface to be less user-friendly compared to other tools

Pricing:

The conductor does not publicly disclose its pricing. Interested users can contact the Conductor team for a quote.

Take your SEO to the next level with Conductor! Get advanced tools for keyword research, site audit, competitor analysis, and real-time website tracking. Ask for a quote from the Conductor team today!

DeepCrawl

DeepCrawl - a cloud-based SEO tool that uses AI to analyze website data and identify technical SEO issues.

Benefits and Features

Benefits:

Offers comprehensive website crawling and analysis
Provides detailed reports on website health, content quality, and technical SEO issues
Offers real-time website performance tracking and alerts
Provides customizable reporting and integration with Google Analytics

Features:

Site crawl
Content analysis
Technical SEO analysis
Performance tracking
Integration with Google Analytics and other tools

Pros and Cons

Pros:

Offers comprehensive website crawling and analysis
Provides detailed reports on website health, content quality, and technical SEO issues
Offers real-time website performance tracking and alerts
Provides customizable reporting and integration with Google Analytics

Cons:

The tool may be too expensive for small businesses or individuals
Some users may find the interface to be less user-friendly compared to other tools

Pricing:

DeepCrawl offers three pricing plans:

Lite: $89/month
Standard: $249/month
Pro: Contact DeepCrawl for pricing

Optimize your website like a pro with DeepCrawl! Get comprehensive website crawling and analysis, detailed reports on website health, content quality, technical SEO issues, real-time performance tracking, and integration with Google Analytics. Try it now with plans starting at just $89/month.

Serpstat

Serpstat - an all-in-one SEO platform with AI-powered features for keyword research, site audits, and rank tracking.

Benefits and Features

Benefits:

Offers comprehensive tools for SEO, PPC, and content marketing
Provides detailed competitor analysis to inform SEO strategy
Offers real-time website ranking and performance tracking
Provides in-depth keyword research and analysis
Offers customizable reporting and integration with Google Analytics

Features:

Keyword research and analysis
Site audit
Competitor analysis
Rank tracking
Backlink analysis
PPC research

Pros and Cons

Pros:

Offers comprehensive tools for SEO, PPC, and content marketing
Provides detailed competitor analysis to inform SEO strategy
Offers real-time website ranking and performance tracking
Provides in-depth keyword research and analysis
Offers customizable reporting and integration with Google Analytics

Cons:

Some users may find the interface to be less user-friendly compared to other tools
Some users may find the tool's data to be less accurate compared to other tools

Pricing:

Serpstat offers four pricing plans:

Lite: $69/month
Standard: $149/month
Advanced: $299/month
Enterprise: Contact Serpstat for pricing

Get comprehensive tools for SEO, PPC, and content marketing with Serpstat! Optimize your website with keyword research and analysis, site audit, competitor analysis, and real-time website tracking. Try it now with plans starting at just $69/month.

Moz Pro

Moz Pro - a suite of SEO tools with AI-powered features for keyword research, link building, and site optimization.

Benefits and Features

Benefits:

Offers comprehensive tools for keyword research, link building, and website analysis
Provides detailed competitor analysis to inform SEO strategy
Offers real-time website ranking and performance tracking
Provides in-depth website crawling and analysis
Offers customizable reporting and integration with Google Analytics

Features:

Keyword research and analysis
Site crawl
Link building tools
Competitor analysis
Rank tracking
Customizable reporting
Integration with Google Analytics

Pros and Cons

Pros:

Offers comprehensive tools for keyword research, link building, and website analysis
Provides detailed competitor analysis to inform SEO strategy
Offers real-time website ranking and performance tracking
Provides in-depth website crawling and analysis
Offers customizable reporting and integration with Google Analytics

Cons:

The tool may be too expensive for small businesses or individuals
Some users may find the interface to be less user-friendly compared to other tools
Some users may find the tool's data to be less accurate compared to other tools

Pricing:

Moz Pro offers four pricing plans:

Standard: $99/month
Medium: $179/month
Significant: $249/month
Premium: $999/month

Get comprehensive tools for keyword research, link building, and website analysis with Moz Pro! Optimize your website with site crawling, competitor analysis, rank tracking, and customizable reporting. Try it now with plans starting at just $99/month.

Case Studies

Providing examples of small businesses that have used AI SEO software to improve their online presence

A few case studies of businesses that used AI SEO software and their results were very encouraging. One such case study is of a bakery located in New York City.

They hired a marketing agency specializing in SEO to help them gain more online visibility. The agency they hired used AI-powered software to help with their SEO strategy.

The bakery's website was built using WordPress, making adding plugins for additional features more accessible. The marketing agency chose to add the Yoast SEO plugin, which helps with on-page optimization.

The agency also used Keyword Planner and Google's Search Console to track its search engine optimization efforts. That helped them see what was working and what wasn't, which could be changed.

After several weeks of doing this, they saw great results with their SEO strategy using AI software and other tools.

Using AI SEO software to optimize website content and increase search engine visibility

As mentioned, there are several ways to use AI in your business. One of the most effective uses for AI is in Search Engine Optimization or SEO.

Many apps and tools make it easy to start optimizing your content for search engines. Some even have a free trial to see how well it works before committing to an account.

Some of the best AI SEO software include BrightInfo, Yoast, and Ranky. These all have great reviews; many users report good results after using their services.

Businesses of all sizes can use SEO software to their advantage. It is an easy way for small businesses with limited resources to get started with AI integration.

Leveraging AI-powered data analysis to identify keyword opportunities and track search rankings

Business B will track your competitors' keywords and search rankings as part of AI-powered data analysis. Using a keyword tracking tool that Business B will add to its toolbox, is accomplished.

By doing this, they can see what keywords drive traffic to their competitor's websites and which ones they are not ranking for. They can then add these keywords to their SEO strategy to increase traffic.

Using the best AI SEO software, Business B will have access to the latest Google algorithm changes and how to adapt to them. It is especially important given that algorithm updates occur several times per year.

AI-powered data analysis also helps identify low-cost local listing optimization opportunities, which contributes to increased local search rankings.

Best Practices for Using AI SEO Software

Tips and best practices for small businesses to get the most out of AI SEO software

With all the hype around AI, it is easy to be skeptical about its natural uses. After all, many people think that this technology will someday rule the planet.

However, with the right software, AI can help your small business. With the best AI SEO software, you can implement best practices for using AI to aid your SEO strategy.

The first best practice is to create a structured data strategy. That includes creating rich content, including images, videos, and special features like interactive elements. Doing this makes your content more appealing to search engines and enhances how they rank you.

The second best practice is using algorithmically generated content to supplement your rich content. Using algorithms to create content can help boost your rankings while saving time and workforce.

The third best practice is to track your analytics through AI tracking software.

Setting clear SEO goals and using AI tools to achieve them

One of the biggest benefits of AI SEO tools is that you can focus on other things. You can leave the work to the software, which will perpetually update your site, providing it remains optimized.

Besides saving time, this also gives you freedom. You can re-focus your time and energy on other things that are more important to your business.

Clear SEO goals for your website and use AI SEO software to achieve them. Many things influence how high up in search results your site appears, from backlink quality to content quality.

The best way to achieve top rankings is to set clear goals for each aspect of SEO and let the software help you reach them.

We regularly monitor and analyze SEO metrics to make data-driven decisions.

Regularly monitoring and analyzing SEO metrics to make data-driven decisions

As mentioned before, SEO is a long-term strategy. Results won't appear right away or within a short time.

You need to check your SEO efforts to track progress regularly. You will also need to update your strategies, depending on what changes Google makes to its algorithm.

It would be smart to research your rivals to find out what they are doing right and how you might step up your game. The best AI SEO software does this for you!

Some of the best features of the best AI SEO software include: Tracking your site's performance, comparing your site's performance to other areas in your niche, and providing recommendations based on data.

The first two are crucial since they show you what is and isn't functioning. The last one enables you to address any issues affecting your site's success.

Conclusion

As you can see, AI plays a significant role in search engine optimization. With all the updates Google makes to its algorithms, having an AI SEO software program can keep you updated.

Furthermore, since AIs are constantly learning, your website will continually be updated with the latest SEO trends. That keeps your site ranking higher as it knows what works and what does not.

Overall, AI is an excellent tool for small businesses to use for SEO. It is cost-effective and constantly evolving, thus keeping your website updated and learning. It is also straightforward to use and understand - anyone can pick it up!

If you want to start using AI for your small business's SEO, we suggest trying Semrush! They have great reviews, and people feel very comfortable using their service.

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